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Tom Dasenbrock has been named to head Opticard Payment Services, a premier provider of gift and loyalty services. Dasenbrock began his career at Xerox Corporation and then joined First Data Resources (FDR) where he achieved the position of Division President for two start-up divisions outside of the credit card division. Dasenbrock left FDR to join its founders in a new processing venture, Service Data Corporation, where he started Premier Cashlink, a money transfer company serving the casino and racetrack industries.
Dasenbrock next used his entrepreneurial skills at Data Transmission Network where he founded DTN Sports and Infolink, a satellite broadcast service of real-time information to kiosks located in national leisure and sporting venues.
Tom joined Opticard as its President in May, 2009. His diverse background will serve him well in the ever evolving payment space.
